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Topic
Webinar: Ethical AI in marketing - A panel discussion
Date & Time

Selected Sessions:

May 28, 2025 03:00 PM

Description
In this upcoming live webinar, which is open to the public, we will be diving into the exciting topic of AI and Ethics and how it is shaping the world of marketing. The webinar will be a panel discussion with diverse academic and industry experts. It is hosted by the faculty of the MSc Marketing and Data Intelligence, from the Erasmus School of Economics. It will be a great conversation, exploring the different perspectives on topics such as: - Digital safeguarding - AI chatbots - Safe and ethical use of data for marketing - Communication - Co-creation (with users) of AI systems There will be time for participants to ask questions directly to our panel speakers. Speakers: - Bas Donkers: Programme Coordinator of the MSc Marketing and Data Intelligence, Erasmus School of Economics - Alycia Colijn: Director of Policy Encode NL, PhD-student Ethics, AI and Marketing and alumna from Erasmus School of Economics - Martijn de Jong: Programme Coordinator MSc in Marketing, Erasmus School of Economics; Director Catholic Advanced Analytics Center; Data science & AI consultant At the end of the session we will also be discussing the Online MSc in Marketing and Data Intelligence. This programme is designed for professionals who are looking to gain a high level of data science skills and techniques to tackle real-world marketing. Can’t attend on the day? No worries, you can still sign up and we will send out the recording of the session after.